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BRTL-016 MODULE-1 An Introduction of the Organisation| IGNOU BBARL Notes

module 1 an introduction of the organisation

MODULE 1

AN INTRODUCTION OF THE ORGANISATION

* All questions in Module 1:-

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1. Write down an introduction of the Company/ Retail Store in which you have worked/ visited in brief.
2. Write a note on various departments/ sections of the Retail Store.
3. List out the product lines of the Organization.
4. Perception among the customers about the Company/ Group:
  - Write down your own view regarding company's image while interacting with various customers.
  - Write down your own perception about the retail store and compare it with the other leading store in that area.

1. Write down an introduction of the Company/Retail Store in which you have worked/visited in brief.

ANSWER:
I visited the company/ retail store of Reliance trend in gurgaon (Haryana). near shora mall. It is of all about now trends clothes of ladies, gendts(man), kids and old age people.
It is also type of mall or a type of showroom of clothes. Like all other type of retail store. (Reliance Trend). Trend's in India largest fashion retail chain across India.
Trends offer stylish, fashion, high-quality products across womenswear, menswear, kidswear and fashion accessories through a diversified portfolio of own brands, national and international brands.
The own brand portfolio includes - Rio, Fig, Aroossa, Fusion, Hushh, Frendz, Pureza, Network, Netplay, The DNMX, Performax, Gravitti, Point cove.

2. Write a note on various departments/sections of the Retail Store.

ANSWER:
In Reliance Trends there are many and various types of departments section are there. Not is has it only in some sections there a lot of section with different clothes with different gender. Like Kids wears section is a side with all type of clothes and shoes, Mens have a section with all types of clothes and footwear (foramal/ informal). Women has also a huge part section and have lot of variety and now trends store with cloth / footwear etc.
A type of sections have an changing room for the customers to wear the clothes and then choose who's best suitable for them in the front of mirror.
All types of clothes sections are there in the Reliance trends for people.

3. List out the product lines of the Organization.

ANSWER:
The own brand portfolio includes:-
1. Rio- a varant of shazzy trends of your women.
2. Fig- Fashion wear for discrening independent and working women.
3. Avaasa- A range of Indian wear for wmen offering the finest collection of salwar, kurtas etc.
4. Fusion- A range of fusion wear for women where east meets west and style meets comfort.
5. Hushh- The lingerie line for women offers an extensive range of innerwear and sleep wear.
6. Pureza- A collection of pure cotton and line shirts for man.
7. Network- Offering a range of garments which comprises of formal office wear collection for man and women.
8 8. The DNMX
9. Performance
10. Gravitti
11. Point cove

4. Perception among the customers about the Company/Group:
- Write down your own regarding company's image while interacting with various customers.

ANSWER:
My view regarding the Reliance Trend is that when the customer come for shop. First of all we and our team members of shop (staff) welcome them with good pleasure with them.
Then one of our own staff member ask them to have some coffee or tea and water to drink.
We give them with our pleasure, and after that all respect we ask them what they need, what they come for to buy products they need. After choosing and taking product by them (customers), we drop out for our main gate (entrance) by givng good pleasure.

- Write down your won perception about the retail store and compare it with the other leading store in that area.

ANSWER:
See, all the types of retail stores are good, but, one of my best is vline store, because it has a lot of space with different section with good interact pleasure with customers.
It main thing is best that it focus on its brand and give through in clothes. He not focus on the other how all types of brands not one but, it has own brand and with our company. Compare to all the other retail store this is the best choice of shopping the products with trust and its experience.

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